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Hey G
Hey G listening
Live session · or fully local, via Ollama

Say it out loud.

G's the trading buddy who listens while you trade, keeps the journal for you, and never once tells you what to trade.

A journaling & reflection tool · no signals · no P&L promises

30-sec voice demo

Talk to G after a red day

G listens · G resets · No signals, ever

▸ Educational example about psychology and process — not financial advice, not a recommendation, and not a suggestion to trade anything.

Voice-first· Local & private· R-multiples, never P&L· UK-made· Never gives signals
01 — The refusal comes first

What G will never do

Most trading products open by promising to make you money. G opens by refusing to. It watches how you trade, never what to trade — so the line stays bright and you stay honest.

You: "G, should I add here?"

"Not my job, mate — I only watch how you're trading, not what to trade. Talk me through it, though."

  • Financial advice or recommendations
  • Trading signals or market predictions
  • Guaranteed trading outcomes or profits
  • Personalised risk assessment for your individual circumstances

▸ Educational example about psychology and process — not financial advice, not a recommendation, and not a suggestion to trade anything.

02 — Talk → confirm → logged

The journal that fills itself

You talk through the session the way you'd talk to a mate on the desk. G listens, replies out loud, and quietly turns the conversation into a perfect journal — as a side-effect. No spreadsheet you never open.

Step 1

Talk

Say the trade aloud, mid-session. "Just went long EURUSD, felt revenge-y." G hears the instrument, the direction, and the state.

Step 2

Confirm

It becomes a draft trade card — instrument, direction, a state chip. One tap to confirm, one tap to edit. That's the whole logging step.

Step 3

Logged

It's in your journal, tagged and timestamped, ready for the weekly review. You never touched a form.

After a red day
you said 16:02

that's three losers on the bounce, I'm fuming

Rough one. What was the rule you set this morning?

you said 16:02

two and done. I took four.

So it's not the market — it's the fourth trade. Tag it and we'll look at it Sunday.

"Talk to G after a red day"

30-sec voice demo · play it up top

▸ Educational example about psychology and process — not financial advice, not a recommendation, and not a suggestion to trade anything.

03 — The buddy

Meet G

Not a guru. Not a dashboard with a face. A mate beside your desk who keeps you honest about your process — warm, loyal, straight-talking, and short on words when it counts.

Noted.

What was the rule?

Run the reset?

Good rep.

See G in action

A one-minute tour of every screen — each labelled as you go: the pre-session reset, your stats, the week ahead, past sessions, playbooks, G's mentor report, your read-aloud library, mindset drills and settings.

Named after a trading buddy. Built to be one.

04 — The one button that always works

The Reset

One tap. A 90-second, exhale-led breathing routine with G's voice guiding it. No key, no network — it runs the same on a dead connection as a live one. The panic button that always works, built for the moment you need it most.

It's a performance routine — a way to steady your state before the next decision. That's all it claims to be.

▸ These practices support focus and recovery. They're not therapy or medical treatment. If you're dealing with trauma, severe anxiety or other mental-health difficulties, please work with a qualified professional — these sessions can sit alongside that support, never instead of it.

Breathe in 90s · 4 in · 6 out
Works offline · no key · no network
05 — Feeling → outcome

Charts that connect state to result

The conversation becomes evidence. Which states sat alongside your losses, which alongside your steadiest sessions — laid out honestly. R-multiples, never P&L. Losses show as R, never a currency figure.

Equity curve · in R · illustrative

Each point tinted by the emotion you tagged that trade.

+R 0
Your state · over the session · illustrative

In the Channel, spiking above, or dipping below.

above · heat in · the channel below · flat
Emotion × outcome · illustrative

Your tagged states against wins and losses — in average R.

State Avg R · win Avg R · loss
focused +1.8R −0.9R
calm +1.5R −1.0R
fomo +0.7R −1.9R
revenge +0.4R −2.4R
bored +0.6R −1.3R
Consistency · calendar · illustrative

Deeper aqua = calmer, more in-Channel sessions.

flat in the channel
Avg R-multiple
+0.42R
illustrative
Expectancy
+0.31R
per trade · illustrative
Profit factor
1.6
ratio, not currency · illustrative

▸ Every figure in this section is sample data illustrating the charts — not anyone’s results. And a state sitting alongside worse trades is correlation in your own journal, never proof the state caused the result.

▸ Educational example about psychology and process — not financial advice, not a recommendation, and not a suggestion to trade anything.

06 — Not generic platitudes

G knows the method

G is built on the whole "Into the Zone" body of work — the Channel Protocol, the archetypes, the six leaks, the 7-Day Challenge, the weekly review. It runs the method as conversations, so it coaches your actual process, not vibes.

One step down from the Into the Zone course: the education becomes a daily companion. Same person, next rung.

  • The Channel Protocol

    Staying in-band under pressure.

  • The archetypes

    Knowing your default tilt.

  • The six leaks

    Hesitation, revenge, cut winners…

  • The 7-Day Challenge

    A week of reps, run as chats.

  • The weekly review

    Sunday, with the evidence in front of you.

  • The 90-second reset

    The pre-session state check.

07 — Read aloud

The Library

G reads the books aloud, chapter by chapter — in Sandy's own voice. Something to listen to on the quiet days.

  • Into the Zone · Chapter 1 — The Channel
  • Into the Zone · Chapter 2 — The Six Leaks
  • Into the Zone · Chapter 3 — The Reset
  • The Boring 50 · Foundations
08 — Your journal stays yours

Private by default

Two voice engines. Phone-call quality in the cloud on your own OpenAI key — or a fully-local pipeline if you install Ollama yourself. Hosted: your journal is stored encrypted on our UK server. Self-hosted: SQLite on your device, and your journal never leaves your machine. No broker sync scraping your trades. Installable as a PWA, right beside your charts.

Cloud

OpenAI Realtime

Phone-call quality, when you've got a key and a connection.

Offline

whisper · Ollama · Kokoro

Fully local. No key. After the one-time model download, nothing leaves the machine.

  • Hosted: journal encrypted on our UK server
  • Self-hosted: SQLite on your device — no cloud account
  • No broker sync, no trade scraping
  • Installable PWA — sits beside your charts
09 — Sold like we build it — honestly

The founding offer

Hey G is beta software, and we sell it that way: billed monthly in GBP, cancel anytime, no long contract — with concierge onboarding, so it's genuinely working on your Mac before the first month is out.

No signals · No advice · No P&L promises · Your journal stays on your machine (self-hosted) or on our UK server (hosted)

Hey G BYO

Available now
£199 /month · cancel anytime

Bring your own OpenAI key — voice costs stay on your account, visible to you. During onboarding we walk you through setting a £10/month spend cap with your provider, so there are no surprise bills.

Founding cohort · 12 seats

The first 12 founding members pay £99/month — held for as long as your subscription runs continuously. When the 12 seats are gone, the price is £199.

  • The Hey G app — hosted for you, or installed on your own Mac
  • Concierge onboarding — we set it up with you, live on a call
  • Your own OpenAI key, with a £10/month spend-cap walkthrough
  • Direct support from the founder while we're in beta
  • Billed monthly in GBP · cancel anytime · no long contract

Hey G Managed

Coming soon · waitlist
£399 /month · founding price

Future list price may be £499/month

No API key to manage — we run the voice engine for you, with a clearly disclosed monthly allowance. It isn't built yet, so we won't sell it yet. Join the waitlist and we'll tell you the moment it's real.

  • Everything in Hey G BYO
  • No OpenAI account or key needed
  • Disclosed voice allowance and caps — in writing, before you pay
  • Founding price for the first Managed members
What you'll need
  • An Apple Silicon Mac running a recent version of macOS
  • An OpenAI API key for BYO — we help you create it and cap the spend during onboarding
  • A microphone, and about an hour for concierge onboarding
What beta honestly means
  • Early software — expect rough edges, and fast fixes
  • Concierge onboarding and direct founder support are part of the price
  • Monthly billing, cancel anytime — if it isn't earning its keep, stop paying
  • Your journal is yours — hosted on our UK server, or local on your Mac if you self-host

▸ Educational example about psychology and process — not financial advice, not a recommendation, and not a suggestion to trade anything.

Early access

Meet G — the trading buddy you can actually talk to.

Quietly building. Join the waitlist and we'll let you know when there's a seat. No hype, no P&L bait — just a buddy for your process.

UK-made · no spam · no P&L bait · unsubscribe in one click